Growth Systems for Dental Practices & DSOs
Growth shouldn’t rely on one rockstar, one location, or one lucky quarter.
Frankly Consulting helps dental practices and DSOs install the systems, processes, and leadership alignment required for consistent performance and scalable growth.
Our Solutions
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Diagnose what’s holding growth back — and fix it fast.
We assess:
Revenue leaks
Operational bottlenecks
Case acceptance gaps
Team alignment and execution
You leave with clear priorities and a focused action plan.
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Turn strategy into systems.
We help implement:
Case acceptance frameworks
Retention and reactivation systems
Team training and performance metrics
Leadership rhythms and accountability
This is where growth becomes repeatable.
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A long-term growth partner for multi-location organizations.
For DSOs and growing groups, we embed as a strategic leader to:
Align revenue and operations
Guide expansion and scaling
Support executive decision-making
Drive measurable performance
Who This Is For
Growth-minded owners
Multi-location practices
DSOs preparing to scale
Leadership teams ready for structure
Built on Systems, Not Guesswork
See what happens when strategy meets execution — clearer visibility, stronger teams, and measurable growth that compounds.
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Single Location Practice — “We’re Busy, But Not Profitable”
Problem
A $1.4M single-location practice was fully booked but struggling with:Low case acceptance (~42%)
Hygiene underutilization
Heavy reliance on one doctor for production
No visibility into where revenue was leaking
Solution (Foundation → Growth Accelerator)
We implemented:Case acceptance framework with scripting + patient psychology training
Hygiene revenue activation (perio protocols, same-day opportunities)
Daily/weekly performance tracking dashboard
Front desk workflow optimization
Outcome
Case acceptance increased to 68% in 90 days
+$32K/month in additional production (no added hours)
Hygiene production up 27%
Reduced dependency on doctor-led selling
“We didn’t need more patients — we needed to use the ones we already had better.”
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Multi-Location Group — “Inconsistent Performance Across Offices”
Problem
A 5-location group (≈$6.8M total revenue) faced:Wide performance gaps between locations
No standardized systems for case presentation or follow-up
Leadership overwhelmed with reactive management
Poor patient retention tracking
Solution (Growth Accelerator)
We installed:Standardized case acceptance and follow-up systems across all locations
Recall/reactivation workflows with automation + accountability
Location-level KPI dashboards
Leadership cadence (weekly performance calls, scorecards)
Outcome
Revenue increased +18% across group in 6 months
Patient reactivation improved +35%
Underperforming locations closed gap by 22%
Leadership time shifted from reactive → strategic
“We finally run one organization — not five different ones.”
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DSO — Scaling Without Structure
Problem
A growing DSO (12 locations) expanding quickly but experiencing:Declining margins despite revenue growth
Lack of alignment between ops + revenue teams
No clear growth playbook for new acquisitions
Inconsistent onboarding for new practices
Solution (Enterprise Partnership — Fractional CRO/COO)
We embedded as a strategic growth partner to:Align operations + revenue KPIs
Build a standardized “Growth Playbook” for all locations
Create acquisition onboarding system (first 90 days)
Implement executive reporting dashboards
Outcome
EBITDA margin improved +9% within 2 quarters
New acquisitions reached target performance 40% faster
Executive team gained real-time performance visibility
Clear, scalable model for future expansion
“We stopped guessing how to scale — we built a system for it.”
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Plateaued Practice — “We Haven’t Grown in Years”
Problem
A long-standing $2.2M practice stuck at the same revenue for 3+ years:No growth strategy or accountability
Low urgency in treatment acceptance
Missed follow-ups and incomplete treatment plans
Team lacked clear performance expectations
Solution (Foundation → Growth Accelerator)
We focused on:Identifying top revenue leaks (unscheduled treatment, recall gaps)
Implementing urgency-based case presentation language
Training team on conversion + patient communication
Setting performance metrics tied to individual roles
Outcome
+$500K annualized growth within 9 months
Case completion rate increased +31%
Treatment plan follow-through significantly improved
Team accountability and morale increased
“We didn’t need a full overhaul — we needed focus and execution.”
Your Questions, Answered.
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Most consulting stops at strategy. We build and implement systems — and stay involved until they’re working. (And, we don’t believe in charging by the hour.)
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Both. From single-location practices to multi-location DSOs, we tailor systems based on your growth stage. No revenue requirements, we’re just happy to help.
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We start with diagnosing growth barriers, then move into implementation, and for larger groups, ongoing partnership and leadership alignment. We make the process as simple, efficient, and effective as possible—meaning we don’t add to your plate, we remove everything weighing you down.
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Most clients see measurable improvements within 30–90 days, depending on starting point and speed of implementation.
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Both. Growth only happens when the entire team is aligned — from front desk to providers to leadership. (We’ll even train your office dog if you want. No, really.)
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Typical outcomes include:
Increased case acceptance
Higher production per patient
Improved retention and reactivation
More predictable, consistent growth
Better communication and team alignment
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In most cases, no. Growth usually comes from better conversion, retention, and utilization of your existing patient base.
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Practices that:
Aren’t open to change
Aren’t willing to implement systems
Want quick wins without team involvement
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Growth mindset
Leadership buy-in
Willingness to execute
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Yep, we sure do! We’ll help build repeatable systems so growth doesn’t break your organization.
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Absolutely. We work alongside your executives as a strategic partner, not a replacement.
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Talk with us about your practice — we’ll identify your biggest growth opportunities and where to start.
Contact us
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!

