Growth Systems for Dental Practices & DSOs

Growth shouldn’t rely on one rockstar, one location, or one lucky quarter.

Frankly Consulting helps dental practices and DSOs install the systems, processes, and leadership alignment required for consistent performance and scalable growth.

Our Solutions

  • Diagnose what’s holding growth back — and fix it fast.

    We assess:

    • Revenue leaks

    • Operational bottlenecks

    • Case acceptance gaps

    • Team alignment and execution

    You leave with clear priorities and a focused action plan.

  • Turn strategy into systems.

    We help implement:

    • Case acceptance frameworks

    • Retention and reactivation systems

    • Team training and performance metrics

    • Leadership rhythms and accountability

    This is where growth becomes repeatable.

  • A long-term growth partner for multi-location organizations.

    For DSOs and growing groups, we embed as a strategic leader to:

    • Align revenue and operations

    • Guide expansion and scaling

    • Support executive decision-making

    • Drive measurable performance

Who This Is For

  • Growth-minded owners

  • Multi-location practices

  • DSOs preparing to scale

  • Leadership teams ready for structure

Talk With Us About Your Practice

Built on Systems, Not Guesswork

See what happens when strategy meets execution — clearer visibility, stronger teams, and measurable growth that compounds.

  • Single Location Practice — “We’re Busy, But Not Profitable”

    Problem
    A $1.4M single-location practice was fully booked but struggling with:

    • Low case acceptance (~42%)

    • Hygiene underutilization

    • Heavy reliance on one doctor for production

    • No visibility into where revenue was leaking

    Solution (Foundation → Growth Accelerator)
    We implemented:

    • Case acceptance framework with scripting + patient psychology training

    • Hygiene revenue activation (perio protocols, same-day opportunities)

    • Daily/weekly performance tracking dashboard

    • Front desk workflow optimization

    Outcome

    • Case acceptance increased to 68% in 90 days

    • +$32K/month in additional production (no added hours)

    • Hygiene production up 27%

    • Reduced dependency on doctor-led selling

    “We didn’t need more patients — we needed to use the ones we already had better.”

  • Multi-Location Group — “Inconsistent Performance Across Offices”

    Problem
    A 5-location group (≈$6.8M total revenue) faced:

    • Wide performance gaps between locations

    • No standardized systems for case presentation or follow-up

    • Leadership overwhelmed with reactive management

    • Poor patient retention tracking

    Solution (Growth Accelerator)
    We installed:

    • Standardized case acceptance and follow-up systems across all locations

    • Recall/reactivation workflows with automation + accountability

    • Location-level KPI dashboards

    • Leadership cadence (weekly performance calls, scorecards)

    Outcome

    • Revenue increased +18% across group in 6 months

    • Patient reactivation improved +35%

    • Underperforming locations closed gap by 22%

    • Leadership time shifted from reactive → strategic

    “We finally run one organization — not five different ones.”

  • DSO — Scaling Without Structure

    Problem
    A growing DSO (12 locations) expanding quickly but experiencing:

    • Declining margins despite revenue growth

    • Lack of alignment between ops + revenue teams

    • No clear growth playbook for new acquisitions

    • Inconsistent onboarding for new practices

    Solution (Enterprise Partnership — Fractional CRO/COO)
    We embedded as a strategic growth partner to:

    • Align operations + revenue KPIs

    • Build a standardized “Growth Playbook” for all locations

    • Create acquisition onboarding system (first 90 days)

    • Implement executive reporting dashboards

    Outcome

    • EBITDA margin improved +9% within 2 quarters

    • New acquisitions reached target performance 40% faster

    • Executive team gained real-time performance visibility

    • Clear, scalable model for future expansion

    “We stopped guessing how to scale — we built a system for it.”

  • Plateaued Practice — “We Haven’t Grown in Years”

    Problem
    A long-standing $2.2M practice stuck at the same revenue for 3+ years:

    • No growth strategy or accountability

    • Low urgency in treatment acceptance

    • Missed follow-ups and incomplete treatment plans

    • Team lacked clear performance expectations

    Solution (Foundation → Growth Accelerator)
    We focused on:

    • Identifying top revenue leaks (unscheduled treatment, recall gaps)

    • Implementing urgency-based case presentation language

    • Training team on conversion + patient communication

    • Setting performance metrics tied to individual roles

    Outcome

    • +$500K annualized growth within 9 months

    • Case completion rate increased +31%

    • Treatment plan follow-through significantly improved

    • Team accountability and morale increased

    “We didn’t need a full overhaul — we needed focus and execution.”

Talk With Us About Your Practice

Your Questions, Answered.

  • Most consulting stops at strategy. We build and implement systems — and stay involved until they’re working. (And, we don’t believe in charging by the hour.)

  • Both. From single-location practices to multi-location DSOs, we tailor systems based on your growth stage. No revenue requirements, we’re just happy to help.

  • We start with diagnosing growth barriers, then move into implementation, and for larger groups, ongoing partnership and leadership alignment. We make the process as simple, efficient, and effective as possible—meaning we don’t add to your plate, we remove everything weighing you down.

  • Most clients see measurable improvements within 30–90 days, depending on starting point and speed of implementation.

  • Both. Growth only happens when the entire team is aligned — from front desk to providers to leadership. (We’ll even train your office dog if you want. No, really.)

  • Typical outcomes include:

    • Increased case acceptance

    • Higher production per patient

    • Improved retention and reactivation

    • More predictable, consistent growth

    • Better communication and team alignment

  • In most cases, no. Growth usually comes from better conversion, retention, and utilization of your existing patient base.

  • Practices that:

    • Aren’t open to change

    • Aren’t willing to implement systems

    • Want quick wins without team involvement

    • Growth mindset

    • Leadership buy-in

    • Willingness to execute

  • Yep, we sure do! We’ll help build repeatable systems so growth doesn’t break your organization.

  • Absolutely. We work alongside your executives as a strategic partner, not a replacement.

  • Talk with us about your practice — we’ll identify your biggest growth opportunities and where to start.

Talk With Us About Your Practice

Contact us

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